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Lead Account Executive

Company: Tambourine
Location: Fort Lauderdale
Posted on: April 4, 2021

Job Description:

Summary:
Tambourine is seeking an experienced Lead Account Executive to join our team in Fort Lauderdale, FL. The role will be responsible for the success of the Client relationship, including the Client's perception of the value of our partnership.

  • Lead all non-Sales Client-facing meetings, including Reporting and Media Planning.
  • Work with clients to understand business problems and turn them into actionable strategies.
  • Extreme proficiency in managing expectations and overcoming objections, which is critical to the timely and successful delivery of our solutions to clients in accordance with their needs and goals.
  • Analyze property performance data in order to provide insights and make recommendations.
  • Working knowledge and ability to clearly communicate about marketing processes including: Display advertising, Pay-Per-Click advertising, Social Media efforts and lead generation initiatives.
  • Responsible for successful on-boarding of new client accounts.
  • Responsible for monthly reporting calls to clients.
  • Anticipate Client needs and take proactive approach to servicing account, including monitoring client KPIs, and formulating innovative solutions to existing problems.
  • Act as team lead and provide direction and guidance for designated Account Executive.
  • Oversee development of annual strategic marketing communications/advertising plans as well as forecasting and maintenance of annual advertising budgets for clients.
  • Manage offline Media Projects including but not limited to brochures, property collateral, trade show displays etc.
  • Ensure that all deliverables are met and any requested deliverables that are "out of scope" are managed with Client and Sales participation.
  • Ensure all media projects / buys are executed on time and accurately.
  • In coordination with media planning, present buy and post-buy recaps to Client.Maintain thorough knowledge of the client's business, the consumer, and the marketplace in order to proactively contribute ideas and solutions.
  • 401K
  • Health Insurance (Medical, Dental and Vision)
  • Life and DBL Insurance (Employer Funded)
  • Paid Time Off Position Requirements
    • An innate and developed ability to manage Client perception at an extremely high level.
    • A deep understanding of Digital Marketing including: Web Design and Development, e-Commerce conversion best practices, and email marketing.
    • Strong knowledge of various Paid Digital Advertising platforms including: Paid Search, Social Media, Display and Programmatic advertising. Knowledge of traditional media (Print, TV, OOH, Radio) a plus!
    • In-depth knowledge of Google Analytics and the ability to review and analyze user behavior to optimize ecommerce performance.
    • Professional communication skills (written and verbal) with experience in public speaking.
    • The ability to manage multiple projects in a fast-paced environment while maintaining a high level attention to detail.
    • Self-motivated and highly organized.
    • Must be able to travel domestically and internationally.
    • Bachelor's Degree in Marketing/Advertising, related field or equivalent experience.
    • MUST have MINIMUM 4+ years digital marketing/experience in Advertising Agency or hotel/tourism environment.
    • Preferred but not Required:
    • CHDM certification
    • Google-certified in Digital Marketing
    • Short Creative Copy Experience (Banner ads, email)
    • Proficiency in Mac OS
    • Proficiency in MS Office, Excel, PowerPoint /Keynote
    • Hotel/destination marketing experience a MAJOR plus
    • Working knowledge of Print production
    • Multi-lingual Exempt/Non-Exempt Exempt Full-Time/Part-Time Full-Time Location Tambourine - Fort Lauderdale, FL EOE Statement We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status or any other characteristic protected by law. This position is currently accepting applications.

Keywords: Tambourine, Fort Lauderdale , Lead Account Executive, Other , Fort Lauderdale, Florida

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