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E-Commerce Product Manager

Company: Aaron's
Location: Fort Lauderdale
Posted on: February 10, 2024

Job Description:

We are BrandsMart - A leading Consumer Electronics and Appliance Retailer in the Southeast. With retail stores in Florida and Georgia and a growing e-commerce presence, BrandsMart USA has a legacy of offering your favorite brands at the lowest prices. We provide our team members the opportunity to reach their full potential in a high-energy, incentive-based environment with competitive benefits. This is much more than a job - it is a career with purpose.

Summary: With a focus on innovation, user experience, and cutting-edge technology, we are seeking an experienced Product Manager - E-Commerce to lead the development and enhancement of our online shopping experience. Join our dynamic team and contribute to shaping the future of BrandsMart USA e-commerce.

Position Overview: As a Product Manager for E-Commerce, you will play a pivotal role in defining the strategic direction of our online shopping platform. You will be responsible for understanding customer needs, driving product innovation, and collaborating with cross-functional teams to deliver seamless and engaging e-commerce experiences. Your expertise in e-commerce trends, user behavior, and technology will be instrumental in achieving our growth objectives.

Key Responsibilities:

  • Strategic Vision: Develop a clear and compelling product vision for the e-commerce platform that aligns with business goals. Lead the creation and execution of a strategic roadmap that enhances the online shopping experience.
  • Market Research: Conduct comprehensive market research and competitive analysis to identify emerging trends, customer preferences, and opportunities for innovation. Leverage data-driven insights to guide product decisions.
  • Product Development: Collaborate closely with design, engineering and UX teams to define product requirements, user stories, and specifications. Drive the end-to-end product development process, ensuring timely and high-quality delivery.
  • User Experience: Champion the user experience by optimizing navigation, search functionality, product recommendations, and checkout processes. Implement best practices in usability and accessibility to enhance customer satisfaction.
  • Conversion Optimization: Implement strategies to improve conversion rates, cart abandonment, and overall online sales performance. Utilize A/B testing and analytics to make informed decisions and iterate on features.
  • Mobile Commerce: Lead the development of mobile commerce strategies and features to enhance the mobile shopping experience and capture the growing segment of mobile shoppers.
  • Cross-Functional Collaboration: Collaborate with marketing, merchandising, and operations teams to align efforts, gather insights, and ensure consistent messaging across channels.
  • Performance Metrics: Define and monitor key performance metrics related to e-commerce, such as revenue, conversion rates, average order value, and customer retention. Use data to drive product optimizations and enhancements.
  • Team Leadership: Mentor and guide junior team members, providing leadership and fostering their professional growth. Lead cross-functional teams with a collaborative and results-oriented approach.
    • Bachelor's degree in Business, Marketing, Computer Science, or a related field.
    • 5+ years of experience in e-commerce product management, with a proven track record of delivering successful online shopping experiences.
    • In-depth knowledge of e-commerce best practices, user experience design, and conversion optimization strategies.
    • Familiarity with e-commerce platforms, payment gateways and third-party integrations.
    • Strong analytical skills with the ability to interpret data and make data-driven decisions.
    • Intermediate experience with GA4, AWS, Jira
    • Proficiency in Agile methodologies and product management tools.
      Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams and stakeholders.

      BrandsMart Total Rewards

      Our team members are our greatest asset. As an expression of our appreciation, BrandsMart is proud to offer competitive performance incentives, excellent advancement opportunities, and a distinctive benefits package which includes:

      • Employee assistance program
      • Employee purchase program with exclusive discounts
      • Physical and financial well-being programs
      • 401(k) plan with contribution matching
      • Paid time off, including vacation days, sick days, and holidays
      • Life and disability insurance
      • Medical, dental and vision insurance
      • Pay on Demand

        **Benefits vary based on full- and part-time employment status.

        About BrandsMart
        At BrandsMart, we sell a wide variety of consumer electronics, home appliances, furniture, and accessories throughout the Southeast United States. Our customers shop at BrandsMart for the same reason you should choose us for the next step in your career - our focus on being a premier retail leader and providing a customer experience that is second to none. If you are looking for a company with passion and a dedication to our customers and team members alike, join us today.

        BrandsMart is committed to creating a diverse and inclusive work environment, celebrates our team members' differences, and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, pregnancy, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, military duty, gender expression, genetic information, or any other protected class. Candidates who require accommodation during the recruitment process should contact
        BrandsMart is an Equal Opportunity Employer.


        Other details
        • Job Family BMUSA - Store Support Center
        • Job Function BMUSA Marketing
        • Pay Type Salary

          Apply Now

Keywords: Aaron's, Fort Lauderdale , E-Commerce Product Manager, Executive , Fort Lauderdale, Florida

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