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Senior Director of Healthy Living Programming

Company: YMCA of South Florida
Location: Fort Lauderdale
Posted on: April 9, 2021

Job Description:

Senior Director of Healthy Living Programming The YMCA of South Florida is now hiring a Senior Director of Healthy Living Programming. Under the direction of the Executive Director and/or COO, the Senior Director of Healthy Living Programming is responsible for the management and supervision of healthy living programs and classes to ensure enrollment and participation goals and deliverables. This position will provide center leadership including program development, virtual services, and member engagement and /or incentives (challenges). In addition, the position is directly responsible for the management and oversight of the Weston and Pembroke Pines YMCAs healthy living departments. The Weston YMCA has a major partnership with Cleveland Clinic and this position will serve as the key staff member for ensuring all deliverables are achieved for the partnership strategic plan. The Director of Healthy Living Programming will facilitate the implementation of working relationships between YMCA partners and the Weston and Pembroke Pines YMCAs to ensure optimal service and communication for healthy living programs and events throughout the region. This individual will provide direction, measurement and accountability to the operational activities of the healthy living and program staff with the objective of maximizing growth, profitability and member engagement. The position is responsible for improving the member experience and driving program participation and revenue growth. Essential Functions:--

  • Effectively plans and executes strategies that support healthy living, program and engagement plans that ensure that program revenue grows. Position will focus on healthcare partnerships, programs, events and outcomes.
  • Monitors program analytics to include trend analysis and assure corrective action plans are in place to avert any downward trends.
  • Ensure fidelity and outcomes in all prevention and healthy living programs.
  • Develops and implements Wellness/Healthy Living staff training programs focused on core wellness programs such as: clubs and affinity groups, group exercise classes, new member onboarding, customer service, and new staff orientation.
  • Assist in providing for healthy living program sustainability of prevention and return to health programs through annual campaign contributions, grants, and sponsorships.
  • Develop Association practices to retain and grow healthcare partnerships and corporate wellness programs.
  • Grow membership through improving the conversion of referred participants to members.
  • Support centers in the implementation of prevention and return to health programs.
  • Assists with leadership and provides staff support to the Association Strategic Plan.
  • Shares responsibility for adherence to and development of the department budget, in consultation with the Executive Director and / or the COO.
  • As necessary, provide grant oversight ensuring outcomes and supervising staff and volunteers.
  • As necessary assist with management and reporting of grant programs (participation, quality, data collection, record keeping, statistical reporting, documentation of expenses, invoicing and outcomes).
  • Build strong relationships with grant, health care, and community partners.
  • Shares responsibility for the retention and growth of programs and initiatives.
  • Assists in monitoring safety in all areas.
  • Shares responsibilities for program supervision, public relations, planning and marketing promotions.
  • Provides direct leadership to specific programs (areas) as assigned.
  • Assists with Annual Campaign, along with other campaigns, and initiatives as needed.
  • Involved with other community groups in identifying and responding to community needs and issues.
  • Fosters a climate of innovation and resolves problems to ensure member satisfaction.
  • Coordinates with marketing efforts to maximize enrollments.
  • Coordinates program registration, including logistics to support phone, walk-in, and web registration.
  • Recruits, hires, trains, develops, and holds accountable key wellness staff as needed. Reviews and evaluates staff performance.
  • Utilizes critical thinking skills to measure, evaluate, and make recommendations on all marketing plans and strategies for both the organization and family centers and develop analysis reports to reflect return on marketing investments.
  • Works closely with HR and senior leadership to evaluate, recruit, and select healthy living staff.
  • Plans, schedules and leads Weston & Pembroke Pines health and wellness team.
  • Coordinates with the business office as necessary on financial transactions.
  • Builds external market position by locating, developing, defining, negotiating, and closing business relationships.
  • Organizes healthy Living related events for the YMCA of South Florida for the assigned region.
  • Represents and promotes the YMCA at community events.
  • Works closely with the Executive Director and / or COO to ensure delivery of the Association quality standards and protocols.
  • Assists with any other projects or activities as required or assigned. Position Profile:
    • Dynamic individual with outgoing, energetic and collaborative personality.
    • Strategic and creative approach to work.
    • Analytical, organized, driven by attaining results.
    • Innate ability to develop and motivate staff by a setting example, coaching, and mentoring them.
    • Emotionally mature, able to initiate, conduct and navigate difficult conversations with individuals at all levels.
    • Enjoys working with members of all ages.
    • Comfortable with public speaking. Job Requirements:
      • Bachelor's degree in related field preferred or equivalent combination of education and experience.
      • Minimum 5 years of supervisory experience in customer service, operations and service delivery models.
      • Strategic planning and tactical execution experience with proven significant results / outcomes.
      • Minimum of 5 years' experience with supervision of budget exceeding $300,000.
      • Demonstrated record of accomplishment with healthy living programming and development of strategic partnerships.
      • Proficient with Microsoft Office products (MS Word, Excel, PowerPoint).
      • Excellent interpersonal skills; able to relate and communicate effectively to diverse groups of people from all social and economic segments of the community.
      • Excellent public relations skills, including the ability to develop presentations.
      • Must be able to work flexible hours including evenings, weekends, and holidays.
      • Ability to respond to safety and emergency situations.
      • Bi-lingual, English and Spanish, a plus. As a condition of employment, you will be required to submit to and satisfactorily clear a thorough Level II fingerprinting background screening. The YMCA of South Florida is a Drug Free Workplace and is committed to the policy of Equal Opportunity prohibiting discrimination in employment because of race, color, religion, gender, national origin, sexual orientation, political affiliation, age or disability.

Keywords: YMCA of South Florida, Fort Lauderdale , Senior Director of Healthy Living Programming, Executive , Fort Lauderdale, Florida

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