Director Of Brand Marketing & Visuals
Company: Montce Swim
Location: Fort Lauderdale
Posted on: June 22, 2022
Job Description:
Social Strategy + Account Management
- IG, Pinterest, TIk Tok, Youtube, Email and Web Home Page
Content Strategy
- Lead and Manage the Brainstorm Meeting
- Create and Distribute Content Calendar based on Meeting
- Create a List of the types of content needed and see through
with the team to make sure content is created in line with brand
aesthetics (tie in influencers to accomplish content needs
too)
- Manage and Review the work of the Marketing Coordinator
- Analyze Monthly Reporting to Incorporate Changes in Strategy
and relay to upper management
- Provide feedback to brick and mortar store Instagram account
managers to maintain brand identity as needed
- Thought leadership on ideas for generating Tik Tok videos, IG
Reels, and Carousel Posts
- Stay up to date on current trends as it relates to social,
email and web marketingManage All Contracted Content Creators
- Graphic Designers - provide images, direction on all emails and
copy with Marketing Coordinator. Provide feedback on
revisions.
- Manage/Direct In House Content Creators
- Assist Creative Director with all Shoots
- Photographers/Models/Talen/locations
- Help Creative Director Pre Style Looks leading up to
shootsPublic Relations
- Approve gifting requests
- Help negotiate and interface with Key Paid Partnerships and
Major VIP'S
- Prep PR company with directives on Monthly basis for pitching
and press based on content calendar monthly
meetingsInfluencer/Ambassador Marketing
- Approve gifting requests
- Help negotiate and interface with Key Paid Partnerships
- Work with digital marketing manager to maximize ROI and to
receive content that matches the brand aestheticEvents
- Major Events (swim week)
- Work Directly with Owners and marketing team to oversee all
Events are executed properly and within budgetBenefits & Perks ---
Health Benefits --- Paid Vacation, Sick and Holidays --- Retirement
plan match --- $50/mo phone bill stipend --- Annual Holiday Bonuses
--- 2 days per week work from home
Keywords: Montce Swim, Fort Lauderdale , Director Of Brand Marketing & Visuals, Advertising , Fort Lauderdale, Florida
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